Korean Startup Spotlight: GREENWEAR – Revolutionizing Sustainable Fashion
Korean Startup Spotlight: GREENWEAR – Revolutionizing Sustainable Fashion
The Future of Fashion Must Be Sustainable 🌿
Hi, I’m Yi Jaerin, the founder of Munkra and an angel investor in Korean startups. My mission with Munkra is simple: to connect incredible brands with a global audience and introduce products that truly make a difference.
One of the key reasons Munkra took its first step was a chance encounter with GREENWEAR—a brand that completely changed my understanding of sustainability in the fashion industry. Their innovation and commitment to real change impressed me so much that I personally invested in the company to support their mission of transforming the textile industry with eco-friendly dyeing solutions.
The Hidden Environmental Cost of Fashion 🌎
Before I came across GREENWEAR, I never truly realized just how much impact the fashion industry has on our planet.
- The textile and fashion industry is responsible for 10% of global carbon emissions—more than the aviation and shipping industries combined.
- 20% of the world’s industrial wastewater comes from fabric dyeing and treatment.
- From cotton farming to dyeing, packaging, and disposal, fashion pollutes our soil, water, and air at every stage.
Yet, despite the growing conversation around sustainable fashion, most solutions only focus on materials.
The real environmental culprit—the dyeing and finishing processes—often remains overlooked.
The Need for Sustainable Dyeing Solutions
Eco-friendly fabrics alone aren’t enough to make fashion truly sustainable.
Upcycled materials still contribute to waste in the long run, and greenwashing marketing often misleads consumers.
The biggest step towards sustainability must start with dyeing and textile treatment—and that’s where GREENWEAR is making a game-changing impact.
Introducing HUNA DYEING™: A Breakthrough in Sustainable Dyeing
GREENWEAR has developed HUNA DYEING™, a revolutionary biomass dyeing technology that drastically reduces:
✅ CO₂ emissions by 25-70%
✅ Water waste by 80%
✅ Harmful chemicals by 83%
Instead of synthetic chemicals, GREENWEAR uses natural biomass materials such as Madder, Pomegranate, Gallnut, Marigold, and Indigo to create vibrant colors. Many of these materials are byproducts from other industries, making the entire process circular and waste-free.
This groundbreaking technology has already gained the attention of global fashion brands, and I saw the opportunity to invest in a company that is paving the way for a truly sustainable fashion future.
Join the Movement with GREENWEAR & Munkra
Fashion and sustainability can go hand in hand. 🌱💚 Every choice we make—every fabric, every color, every brand—shapes the world we live in.
By supporting sustainable brands like GREENWEAR, you’re not just buying clothes. You’re taking a stand for a cleaner, greener future.
At Munkra, we are excited to soon introduce GREENWEAR’s B2C product line, allowing conscious consumers to experience high-quality, eco-friendly fashion firsthand. But we’re not stopping there.
As Munkra continues to grow, we envision a future where our own product lines incorporate GREENWEAR’s sustainably dyed fabrics—creating a harmonious blend of innovation, style, and environmental responsibility.
This is just the beginning of a larger movement towards a truly circular and sustainable fashion industry—one where brands collaborate to redefine the way fashion is produced and consumed.
💡 Ready to be part of the change? Sign up for updates and be the first to explore our sustainable collections. Visit Sustainable Collection today and make a difference! ✨♻️
https://munkra.com/collections/sustainable-beauty-collection
Contact GREENWEAR
🌍 Website: https://www.greenwear.co.kr/en
📧 Email: sale1@greenwear.co.kr
📞 Phone: +82-2-6949-1910
🏢 Head Office:
R 210, STARTUP HUB, 84 Madeul-ro 13-gil, Dobong-gu, Seoul, South Korea
🏭 R&D / Factory:
243 Geomjun-gil, Nam-myeon, Yangju-si, Gyeonggi-do, South Korea